New PDF release: Das kleine A - Z der Pressearbeit: Handbuch und Lexikon der

By Viola Falkenberg

Zu den a hundred wichtigsten Begriffen moderner Pressearbeit bietet "Das kleine A-Z der Pressearbeit" die drei wichtigsten Arbeitsschritte und Tipps. Für die erfolgreiche Pressarbeit für on-line- und Offlinemedien - vom medienrelevanten Anlass über den Umgang mit Pressebildern im net bis zur Freigabe von Zitaten. Eine praxisorientierte Arbeitshilfe, die Quereinsteigern den Zugang erleichtert. Außerdem bietet es: alle Fachworte auf Englisch, spezielle Literaturtipps und aktuelle Adressen. Das sichert schnellen Zugriff auf entscheidendes Praxiswissen mit Schritt-für-Schritt-Anleitungen.

Die Inhalte von
A - Abgabe, Absprache, Abkürzung, Anfeaturen, Anlass, Anhang, Ansprechpartner, Anzeige, Auflage, Auskunftspflicht, Ausschnittdienst, Auswertung, Autorisieren bis
Z - Zahlen schreiben, Zeitplan, Zeitung, Zeitschrift, Zitieren, Zwischenüberschrift

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Das kleine A - Z der Pressearbeit: Handbuch und Lexikon der 100 wichtigsten Begriffe, mit Arbeitsschritten und Merksätzen (German Edition) by Viola Falkenberg


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