New PDF release: The Pragmatic MBA for Scientific and Technical Executives

By Bertrand C. Liang

ISBN-10: 0123979323

ISBN-13: 9780123979322

This primer enables professionals with technical expertise to collaborate with their business-side colleagues.  Emphasizing brevity and clarity, it gives technical employees solutions to their such a lot urgent questions about economics, finance, advertising, strategic decision-making, accounting, administration, and similar subjects.  It does not offer condensed 1st yr MBA classes; in its place, it offers streamlined ideas and insights that are easy adequate to be available and demanding sufficient to hold one's interest.  Its examples from pharma, IT, aircraft/navigation, and other industries highlight difficulties that technical execs face daily. Written by means of "one of them," its credibility makes it extra worthy than Internet resources. Because it concentrates on pragmatic (as against educational) techniques to business, it empowers technical employees to stick with the conversation--and take it to a better level.

Bertrand C. Liang, MD, PhD, MBA, is handling Director of LCC Ventures and government Director of Pfenex, Inc.  he's knowledgeable in molecular biology and genetics (PhD) and is a clinician (MD) with subspecialty education in neurology and oncology, and serves as a vacationing college Professor at Liaoning He college, Shenyang, China.

  • Creates frameworks and builds options enabling technical employees to paintings with their enterprise colleagues
  • Delivers content material for pragmatic, fast use, no longer condensed shows of matters from first 12 months MBA curriculum
  • Extends readers' grab by posting additional assets at a freely-available website 

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The Pragmatic MBA for Scientific and Technical Executives by Bertrand C. Liang

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